The Hainan Tourism Promotion Group recently visited Macau to promote Hainan’s tourism potential and multi-level tourism products in the travel industry. Their aim was to strengthen bilateral cultural tourism relations between Qiongqiong and Macau and promote the high-quality development of the cultural and tourism industries of both places.
The tourism authorities of Hainan and Macao are members of the China Maritime Silk Road Tourism Promotion Alliance and maintain close ties. Tourist exchanges between the two places are becoming more frequent. The promotional conference launched the multi-stop one-way tourism product “Hainan and Macao”, which is based on the “visa waiver policy for inbound tourism of people from 59 countries to Hainan”. The Hainan Island Ring Road, which lasted 8 days and 7 nights, focused on recommending tourism products and showed participants a new view of tourism in Hainan.
During the promotional meeting, the Hainan tourism official introduced “Hainan and Macao” tourism products to the public using videos, graphic displays and other materials. The official introduced a visa-free policy for tourism resources in Hainan and inbound tourism for people from 59 countries. The multi-layered tourism product “Hainan and Macau” is not limited to the ruins and museums of Sao Paulo in Macau. It also includes Hainan’s beautiful Sky Mountain, Binglong Valley’s Lai Miao Cultural Tourist Area, Kailu Old Street and Sanya’s End of the World.
In addition, representatives of the Hainan Provincial Tourism Association, the Macao Tourism Association, the Haikou Travel Agency Association and the Macao Travel Industry Council signed a cooperation agreement between the two parties to create multi-destination tourism products. The agreement will enable Hainan and Macau to expand the space for cooperation in tourism-related economic sectors, promote tourism exchanges between the two places and facilitate the development of the tourism industries of both places.
The head of the Hainan Provincial Department of Tourism and Cultural Affairs recently announced that they plan to consolidate several tourism brands of the Hainan Festival in 2024, such as the Hainan International Tourism Island Happy Festival and the Hainan World Travel Merchants Conference 2024. Their aim is to develop “one-way, multi-stop” tourism products for domestic and foreign tourists. They also plan to work with Macau to increase cooperation and interaction between the two places in the tourism sector and promote economic development.